Privacy Policy
Last updated: August 12, 2025
Table of Contents
1. Introduction
Welcome to StanfordBinetTest.com ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.
By using our services, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.
2. Information We Collect
2.1 Personal Information
We collect personal information that you voluntarily provide to us when you:
- Register for an account
- Take an IQ test
- Purchase a report
- Contact us for support
This information may include:
- Name and email address
- Billing and payment information
- Test results and scores
- Communication preferences
2.2 Automatically Collected Information
When you visit our website, we automatically collect certain information about your device:
- IP address and location data (for geo-targeted consent management)
- Browser type, version, and device information
- Pages visited, time spent, and interaction patterns
- Referring website and search terms
- Test performance metrics and completion rates
- Ad impressions and estimated revenue data
2.3 Analytics and Performance Data
We collect detailed analytics to improve our services, including:
- Test selection and completion rates
- Question response times and patterns
- Score distributions and ranges
- Purchase funnel progression
- User engagement metrics (scroll depth, clicks, time on page)
- Technical performance data (page load times, errors)
- Ad performance and viewability metrics
3. How We Use Your Information
We use your personal information for the following purposes:
To Provide Services
Process your IQ tests, generate reports, and deliver purchased products.
To Ensure Security
Protect against fraud, unauthorized access, and maintain service integrity.
To Communicate
Send test results, receipts, support responses, and service updates.
To Improve Services
Analyze usage patterns to enhance user experience and develop new features.
To Display Personalized Ads
Show relevant advertisements through Google AdSense based on your interests and browsing behavior.
To Track Analytics
Monitor test performance, user engagement, and conversion metrics through Google Analytics 4.
4. Data Protection
We implement appropriate technical and organizational security measures to protect your personal information against accidental or unlawful destruction, loss, alteration, unauthorized disclosure, or access.
6. Your Rights
You have the following rights regarding your personal information:
Access
Request a copy of your personal data
Correction
Request correction of inaccurate data
Deletion
Request deletion of your personal data
Portability
Receive your data in a portable format
Objection
Object to certain uses of your data
Withdrawal
Withdraw consent at any time
To exercise these rights, please contact us using the information provided below.
Data Retention
We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this policy:
- Account Information: Retained for the duration of your account plus 2 years
- Test Results: Retained indefinitely for score validation and historical records
- Purchase Records: Retained for 7 years for tax and legal compliance
- Analytics Data: Aggregated data retained for 2 years
- Marketing Communications: Until you unsubscribe or request deletion
8. Children's Privacy
Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.
9. Changes to This Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.
Recent Updates: We've enhanced our analytics tracking, implemented geo-targeted consent management, and improved our advertising personalization to better serve our users while respecting privacy preferences.
We encourage you to review this Privacy Policy periodically for any changes. Changes are effective when posted on this page.
10. Contact Us
If you have any questions about this Privacy Policy, please contact us.